Is Hiring a SEO Company Worth it?

We are venturing into the weird world of internet SEO (search engine optimization). This is a bunch of hocus pocus that is supposed to, magically, make our company’s website found by the perfect people we can help with our machine shop and the products we make. So far, our experience has not been great. We spent a lot of money (for us) making a new website that is supposed to be easier for search engines to read and find. Seven months later, it is just OK and there are several aspects of the website that don’t work … like our blog posts.

This post is my attempt to fix the blog post issue myself. So, if I can fix the website myself, what else can I do myself? Basic SEO infrastructure on my website?

I am confident we chose a reputable company to re-design our website and do the SEO work. I just need to start seeing results faster. For more on my thoughts about being a small agile company, see my next blog post.

Joe Walker – Owner PSI